Never before has it been possible to see such quick paced change across the Google SERP. At this years imedia summit Amnesia have started a social experiment in the form of @Hunvalski. The idea of this experiment is to see the amount of search results that can be generated for the term Hunvalski (a term [...]
How do you know which ones to use? Is there a way to target only the relevant ones? The answer is – well, sorta. This isn’t rocket science, but it is always evolving. Right now there are four ‘meta’ social networking sites that I want to introduce you to – you might think of this [...]
The experience of self-publishing and distributing this book led to the formulation of an approach to marketing I labeled ‘OSO’ – or ‘Online Social Optimization’ – which encompasses three interrelated fields, online reputation management or ORM, search engine optimization or SEO, and social media optimization or SMO. The principle is simple – each of these [...]
A brief introduction to OSO and this podcast – OSO is a meme, a capsid, that encompasses an orientation, belief, and bias I hold toward SEO, SMO, and ORM as it is applied online. This podcast is my chance to elaborate on these ideas. Join thee RSS feed!
This is the first of a series of micropods blasted out on OSO techniques from PublicIndividual.com Today I welcome you to this new, ongoing format, be sure to subscribe to the RSS feed to be notified when the next OSOtip is released!
PublicIndividual.Com: Identity Management Social Media Distribution Long-Term Semantic Optimization PublicIndividual.com’s front page is the beginning of a tutorial in OSO, or online social optimization. Everything on-page and in the code was chosen to help reflect good SEO and SMO strategy, while the videos go deeper to flesh out specific tactics. Publicindividual.com is optimized for ‘keyword’ [...]