Memes Pose As The Most Effective Tool In Brand Communication
Wednesday, February 24th, 2010

The agent changes by learning something new, the information changes by the knowledge the agent already had. Therefore, a meme reaching an agent, will be transmitted in a changed form. Thus, cultural evolution is Lamarckian: characteristics acquired during the lifetime of the meme’s carrier can be transmitted to later carriers selectively, depending on their fitness. [...]

Footnote 93
Sunday, December 7th, 2008

As previously discussed, Mastermind groups are nodal points for group mind consciousness. The multimind is a breakdown of the structures and protocols of one’s personal consciousness. While we’re not declaring this as a conclusion, we do feel that using the multimind model as a way to evaluate a group mind at least provides a starting [...]

Footnote 78
Saturday, December 6th, 2008

Autopoiesis literally means “auto (self)-creation” (from the Greek: auto – αυτό for self- and poiesis – ποίησις for creation or production), and expresses a fundamental dialectic between structure and function.
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Footnote 72
Saturday, December 6th, 2008

One author spent a year avoiding advertisements as much as possible, while consciously removing or marking out any corporate logo present in his daily environment. This experiment led to a kind of hyper-awareness of logomancy and its otherwise subliminal effects, and led to a development of a personal theory about psychological space which went on [...]

Footnote 52
Wednesday, December 3rd, 2008

For an example of how ‘mere words’ can have a direct (yet unconscious) effect on physiology, see the episode in Blink by Malcolm Gladwell where the subject of a psychological experiment receives the hidden message of ‘old’ and moves slower as a result.
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Footnote 50
Wednesday, December 3rd, 2008

Please bear in mind that we are not discounting his work, far from it. Thought Contagion, along with Richard Brodie’s Virus of the Mind: The New Science of the Meme, are profoundly accessible works on the way that belief grows and manifests in culture. (Add MindControlMarketing and you’ve got the three books necessary to [...]

Footnote 38
Tuesday, December 2nd, 2008

From the latin word Grigori, defined as the watchers or the nephilim in traditional mythology. Eliphas Lévi, in Le Grand Arcane (“The Great Mystery”, 1868) identifies “egregors” (sic) with the tradition concerning the fathers of the nephilim, describing them as “terrible beings” that “crush us without pity because they are unaware of our existence.” [...]

Footnote 20
Sunday, November 9th, 2008

Or that the communication methods themselves are predisposed toward carrying a specific type of “social change” meme – twitter, for example, was predisposed to carry a ‘twitter revolution’ meme, regardless of any real world situation.
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Footnote 16
Friday, November 7th, 2008

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